“Made by women of color, for people of color, because we get sunburned too.” Shontay Lundy - Founder BGS
Sunscreen is one of the most important parts of skin care, but many Black people are either deterred because of the lack of options or assume that their melanin gives them more protection from the sun.
Rich Skxn aim to change the game for inclusitivity in retail by stocking innovative skin products by brands with brown and black founders, like Black Girl Sunscreen.
Aware of this lack, we have committed to the search for the best product on the market. An effective product that does not leave white cast, but above all interest in increasing inclusiveness in the beauty industry.
Shontay’s goal with Black Girl Sunscreen is to help change the mindset and offer more options for skin protection for women with melanin rich skin.
You can buy the Black Girl Sunscreen on our website.